What's up Inferno readers?
I've been quite the busy journalist as of late. I've been dealing with
PR who want to see me fail, and other PR who are more than willing to
work with me. It's just the way things go in the journalism biz. I'm
glad I had the balls to email Kristiana Suess of EA a link to my article
"Let's Talk - "Proper PR Etiquette" though. While it may not have
helped EA's, or FortySeven's opinion of me it's something I feel they needed to read.
Too many PR agencies, and game developers have poor opinions of us
journalists, and think that our jobs pale in comparison to theirs. The
fact is that their job which they get paid handsomely for only requires
the copying, pasting, and sending of emails along with some phone calls.
In the end it is a paying job, and if done correctly it will not
only help us journalists help the PRs succeed, but will also help all of us keep
the gaming companies we are trying to support afloat in these uncertain economic
times.