Today friends I'm going to talk about two overly hyped video games, and what it is I think about each one. These two games include "OverWatch", and the recently released "No Man's Sky". Before I get into either discussion though I think it's important to talk about hype, and what it can do to a game's reputation. Hype, in general can be a good thing if, and only if a game lives up to said standards. Hype, as it were is a state of excitement over what could be. If what could be isn't factual, or reasonable then the hype will most definitely fail upon delivery. In the gaming industry studios, PR, and publishers sometimes use hype as a tool to secure day one sales or pre-order sales without merit or warrant. While using hype to promote a game can be a good business practice if utilized properly it can also come back to bite the content creator in the arse if they know what they are selling will fall short of the hype that has been built up before launch. Hype, more often than not is a dangerous thing for any content creator to rely on regardless of circumstances, and more often than not does not bode well for said hype feeders who do not truthfully disclose what their game or product is really about. Thus is the case with games like "No Man's Sky". In the end it's all about the use, or abuse of hype in the PR sector of the gaming industry. Much like it is with any entertainment industry branch.
