Thursday, June 19, 2014

Gamestop's "Renew or Die" Program

About a week, or more ago I received an odd, and menacing looking email from Gamestop. It was in regards to my soon to expire membership. The email heading was bluntly titled as, "Renew or Die". I thought it may have been a hacked email message, or either that someone over at Gamestop had gone over the deep end. As I came to find out it was the latter. Gamestop obviously finds it humorous to send fake death threats to motivate their customers to renew their subscriptions. I personally did not find it funny at all, and honestly may not renew my membership, because of it. I managed to capture a screen shot of a significant portion of the email, and will be sharing that with you. I hope this article gets tons of page views as it would serve as a proper lesson to Gamestop on what not to do when it comes to promoting their services.

Gamestop "Renew or Die" Email Image:

You're Last Samurai,
Brad Carver (OtakuDante)


  1. They are saying, "Renew or Die" as a parody of the national wide voting campaign of "Vote or Die" some years ago.

  2. Even so it is in bad taste. Two wrongs don't make a right.


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